KT Gyeonggi Southern Branch and Bareun Startup Co., Ltd. Sign MOU for Small Business Digital Transformation

[News S=Reporter Kim Gap-dong] KT Gyeonggi Southern Branch (Director Lee Myung-heon, Executive Director), under KT Capital Region South Customer Headquarters, signed a business agreement with food franchise company Bareun Startup Co., Ltd. (CEO Kim Young-tae) on the 24th for small business digital transformation (DX) and smart store construction.

Bareun Startup Co., Ltd. is headquartered in Gangdong-gu, Seoul, and operates 170 franchise outlets nationwide centered on the brands 'Hyoja-dong Sot Ttung' and 'Soon Nam Sirae-gi,' continuing steady business expansion.

Through this agreement, KT will provide wired and wireless communication products along with the table order service 'HiOrder' and customized digital solutions tailored for small businesses. Through this, KT plans to support digital transformation and operational efficiency of franchise outlets while promoting improved customer convenience and enhanced store competitiveness.

Both companies plan to expand smart store construction across franchise outlets based on this cooperation and continue collaborating to create an efficient store operation environment based on digital technology.

Kim Young-tae, CEO of Bareun Startup Co., Ltd., said, "Through KT's diverse digital solutions and HiOrder, we expect to further enhance operational efficiency and customer satisfaction at franchise outlets" and added, "We will continue close cooperation with KT to strengthen franchise competitiveness going forward."

Lee Myung-heon, director of KT's Gyeonggi Southern Branch, stated, "We hope that small business solutions incorporating KT's IT technology will help strengthen Bareun Startup Co., Ltd.'s digital competitiveness" and revealed, "Going forward, we will actively support various digital services so that franchise headquarters and franchise outlets can grow together."